Geographical Indication (GI) and Trademarks are both legally protected symbols that are unique identifiers of products. However, there are several differences between them especially in terms of their legal framework, origin, and above all, the nature of products they identify.
In this blog, we will discuss the key points of differences between Geographical Indications and Trademarks, along with their importance in their respective verticals. Trademarks and geographical indications are two different terms which you have already come across in the landscape of intellectual property.
Due to their core similar nature, they often create confusion among general public and therefore, it is important to be aware of the difference between Trademark and Geographical Indication, especially in terms of their applicability scope and objectives. While trademarks distinguish products with the help of specific symbols like names, logos, and labels, Geographical indications or GI Tags distinguish products as per their places of origin.
As far as objective is concerned, trademarks mainly focus on establishing brand identity and consumer loyalty, on the other hand geographical indications prioritize link between a product’s characteristics and its geographic origin.
The origin of misunderstanding is that both concepts involve identification of goods or services, but their underlying principles and legal frameworks differ significantly.
Let’s discuss the major points of difference between Trademark and Geographical Indication for a better understanding.
Trademarks and Geographical Indications are two different concepts that come under intellectual property rights. Though they have some similarities, mainly their association with product identification, they have different meanings and implications. Let’s take a closer look at these two terms of IPR!
The proprietors whose trademarks are registered can prevent others from using the same or a similar mark from the same category of products as it may cause confusion among consumers. It helps them build and maintain brand recognition, establish a distinct identity in the market, and safeguard the reputation and goodwill of their products/services and even brand.
In case of infringement of a registered trademark, the proprietor can take legal action against the individual, party or organization involved in the same. Trademark laws enforce their legal rights and seek legal remedies against misuse or unauthorized use of their registered trademarks.
Geographical Indications (GIs) are signs or tags used to identify products that have originated from a specific geographical location or point and possess qualities or characteristics that are primarily linked to the same place. Unlike trademarks which focus on the brand value of a product, GIs focus on the link between their geographic origin and unique qualities of the products. GIs reflect the geographical heritage, traditional knowledge, and historical expertise linked with a specific product, in order to promote its acquired distinctiveness and reputation from its origin. A wide range of goods, including agricultural, natural, or manufactured products which often carry cultural and traditional significance of their origin can be registered for Geographical Indications in India.
Geographical Indications protect their associated products by safeguarding the reputation, qualities, and characteristics that are intrinsically linked to a specific geographical origin.
The protection given by a Geographical Indication prevents unauthorized use of the GI Tag on products that do not originate from the designated region. This ensures that consumers can trust the authenticity and unique qualities associated with the products of particular geographic locations. Additionally, producers within the protected region can collectively use the geographical indication to promote and differentiate their products in the market, providing them with a competitive advantage among competitors.
Knowing about key points of difference between trademark and geographical indication is necessary for exploring the world of intellectual property rights. These points of differences consist of various aspects, including the legal framework, protection scope, and protection objectives. Let’s take a closer look into the key differences, to understand how trademarks and geographical indications differ in terms of definitions, registration processes, ownership rights, applicable legislation, enforcement actions, and the overarching goals they serve.
The legal framework is the core factor for understanding the differences between trademarks and geographical indications. It encompasses the definitions provided by the respective acts regulating these intellectual property rights. The Indian Trademarks Act, 1999, and the Geographical Indications of Goods (Registration and Protection) Act, 1999, outlines the legal definitions and provisions for trademarks and geographical indications, respectively. Let’s understand how these two laws differ from each other.
The protection scope of trademarks and geographical indications in IPR highlights the specific subject matter and associations covered by these intellectual property rights. Trademarks focus on protecting distinctive signs associated with goods or services, which may brand names, logos, slogans, and other identifiable elements.Geographical indications, on the other hand, safeguard products originating from specific geographic regions, emphasizing the qualities, reputation, or characteristics associated with those places/regions. The basic points of difference regarding their scope of protection.
The protection objective of trademarks and geographical indications reflects their distinct purposes and goals.Trademarks aim to differentiate one entity’s goods or services from others, establishing brand recognition, and fostering consumer loyalty.Geographical indications, however, main goal is to promote and protect products with unique qualities or characteristics of a specific place or location. Let’s see how the two are different in their objectives.
Under IPR, Trademarks and Geographical indications serve different purposes in protecting brands and promoting products linked to a specific region. Gaining insights into their differences on various aspects such as legal framework, protecting scope, and objectives is essential for businesses and consumers. The strategic use of these IPRs can be quite helpful in raising consumer awareness and establishing brand recognition in the market. IPR is refining the legal framework that will create a marketplace that respects brand identity, celebrates geographic specialty and thereby building customers' trust.
Yes, a product can have both a trademark and a geographical indication. The trademark will focus on brand identification, while the geographical indication highlights the specific place (origin) and associated qualities of the products.
No, geographical indications in IPR are registered collectively by a group or association of producers from a specific geographic region. It represents the shared heritage and unique attributes of products originating from that region.
In the case of trademark infringement, the trademark owner can take legal action to protect their rights. He can seek remedies such as injunctions, damages, and even the seizure of infringing goods. Similarly, infringement of a geographical indication can result in legal action, including injunctions to prevent unauthorized use and other remedies as per applicable laws.
Trademark protection can last indefinitely, as long as the mark is actively used, renewed, and does not become generic. In India, trademarks can be renewed periodically, typically every 10 years, to maintain their protection.
Yes, a Geographical Indication (GI) can be used by any producer/manufacturer within a protected region as long as they fulfill the set criteria and also adhere to the specific qualities or characteristics linked with the geographic origin of the product.
You did a great job explaining the differences between a geographical indicator and a trademark. I will definitely let my friends access such an informational blog.
I really like how this blog breaks down trademarks and geographical indications with clear examples. It’s easy to understand.
Useful article, thank you. Top article, very helpful.